Helmstedt
As long as I can remember myself obsessioning over fashion, one thing has never ceased to amaze me; artful expression on the textile. There is something thrilling on watching plain canvas to transfrom into a wearable piece of material.
There is a creative lady up in the North who uses her brushes and fingers as magical wands. Whatever they touch - be it paper, clay or fabric - gets transformed into poetic version of matter. Matter we can use. Matter - in case of fabric - we can actually wear :
This fairy of a designer is Emilie Helmstedt, creator of the awarded brand Helmstedt.
In her Copenhagen based studio her collections coexist with papier -mâché sculptures and poems. As you can she from the gallery above her creations are unexpected sometimes yet so delightful! All prints are handpainted by her before transported onto fabric. Dreamy dresses, every day objects and huge sculptures are giving us an optimistic view of this world, world where we:
“Take care of not only ourselves and each other, but also cherish the environment.”
Emilie is only 27 years old and already highly recognized in contemporary fashion scene as a very creative and talented disigner. Here you can she the cover page she created for ELLE Danmark January 2021 edition. It has a message of hope and creativity hidden at the center of it…can you spot it?
Yes, Emilie is bringing a child to this world this April…
What I find really hopeful in the development of Helmstedt is that one of the brand’s main interests is stable growth and a humanist approach to the way they do business. For example, due to covit pandemic situation, they created the line ‘Staycation’ last August with reduced prices so as to be more affordable to all brand’s lovers worlwide.
I will leave you now to enjoy Emilie herself describing you the way she finds inspiration and creates:
